About
The Executive Board of the Outdoor Industry Association (OIA) has asked Professor Holloway’s Summer 1 BUS 580 Class (online) to complete a competitive analysis of other associations in the outdoor space and to offer revenue drivers that allow the OIA to grow its impact worldwide
Get Involved
Are you interested in completing a class project that will be shared with senior leaders of REI, Patagonia, Gerber, WL Gore, LifeStraw and more? Register for Professor Sam Holloway’s Online BUS 580 class (Meets MW from 6:10 – 9:40 PM). The project will be completed in one month, with a June 15 deliverable. Students will get face time with thought leaders across some of the world’s best brands.
Testimonial
From OIA board director, Keith Carrato (VP Gebergear.com):
“As Board member, this is real work that will tie very much into our go-forward strategy as the biggest industry association in the large and growing outdoor industry. The work will be exposed to senior leaders of REI, Patagonia, Gerber, WL Gore, LifeStraw and more. Real stuff, real need.”
Register
For more questions or to register, please email – Melissa McCarthy, Director Graduate Programs, at – mccarthy@up.edu