Mac’s List – Sold Out Event at UP

The Pamplin School of Business partnered with Mac’s List to host New Directions in Non-Profit: Career Skills for the future.  We are thrilled to report that this was a sold out event with 153 people, alumni and people from the community,  in attendance.  Our panelist consisted of our panelists are Amy Eaton, Lester Thompson, Stephen…Continue Reading Mac’s List – Sold Out Event at UP

Our UP Prof. Debra Stephens receives a glowing endorsement on her new book.

Professor Debra Stephens, along with Associate Professors Bill Barnes and Greg Hill, have come together to write a new book. Amazon describes it as, “an alternative to traditional textbooks for graduate students. Shorter than competing books, but no less rigorous, this book also includes unique material on vulnerable consumers and ethics.  Balancing a strong academic foundation…Continue Reading Our UP Prof. Debra Stephens receives a glowing endorsement on her new book.

Featured Class: Product Development

Within the Pamplin School of Business lies an array of electives that cover a variety of topics that are relevant in today’s business world. One of the newest classes to be added to this already impressive list is Product Development (BUS 491) taught by Dr. Ian Parkman. Geared towards Marketing and Entrepreneurship majors, this seminar style class…Continue Reading Featured Class: Product Development

Professors Holloway and Meckler are once again leading the conversation

Professors Sam Holloway and Mark Meckler are once again leading the conversation in the craft beer business arena. Large breweries have now, entered a strategic decline, merging and acquiring each other and chasing profits at the expense of future customers. Chasing higher profitability through lower-quality products and acquisitions might please shareholders, but it also fits…Continue Reading Professors Holloway and Meckler are once again leading the conversation