Category: Faculty Research Spotlight Series

Dr. Ashley Hass, Professor of Marketing Research Highlights Focusing on digital marketing, social media influencers, and consumer’s digital and social media wellness. “Social Media (SM) Wellness” is the optimum state of well-being that a consumer pursues while intentionally managing SM consumption accessible on mobile devices and other digital technology through the awareness of how such…Continue Reading Faculty Research Spotlight Series ~ Dr. Hass

Dr. Claire Costin, Professor of Accounting Research Highlights Dr. Costin’s current research is focused on the diversity space across the accounting profession and integrating equitable, trauma-informed safe spaces for students. She is working on three projects that directly impact the world of accounting: Fraud Case – Examining the implicit and explicit biases of people working…Continue Reading Faculty Research Spotlight Series ~ Dr. Costin

Dr. Naga Vemprala, Professor of Operations & Technology Management (OTM) Research Highlights Dr. Vemprala is currently researching the trustworthiness of the social media platform utilizing Blockchain technology. Users have the ability to share their content and influence others. However, there are also individuals with malicious intent who seek to manipulate stories and disseminate misinformation to…Continue Reading Faculty Research Spotlight Series ~ Dr. Naga Vemprala