This year at the annual Founders’ Day, the Pamplin School of Business engaged fellow students, faculty and staff with eleven different events.
During session I, Rafael Sales presented the first event “Nike Lifestyle Sneaker Research”. This was an exploration of three distinct populations to be targeted by Nike for future lifestyle sneaker developments.
![Kati Cooke, Victoria Crunkilton, Bhanu Pamma, Andrew Ripple with Prof. Jon Down](https://bpb-us-e2.wpmucdn.com/sites.up.edu/dist/0/134/files/2017/04/9-300x225.jpg)
Kati Cooke, Victoria Crunkilton, Bhanu Pamma, and Andrew Ripple presented, “Interactive Presentation of ‘The Creative Habit’ by BUS 364 Innovation and Creativity Students”. They discussed that failure is inevitable in the creative process, but through ‘The Creative Habit’ you can increase your creativity and learn to overcome obstacles to innovation and ideation.
Julia Cramer, Payton Orr, and Amanda Wagner presented, “The University of Portland’s Shepard Academic Resource Center (SARC).” During the BUS 370 Marketing Research course a school wide survey was conducted to discover how to increase student engagement with the SARC since a majority of the student population was not using its services.
![Isaiah Ragasa, Kelly Schwyhart, Katie Twineham, and Andrew Vipond](https://bpb-us-e2.wpmucdn.com/sites.up.edu/dist/0/134/files/2017/04/12-300x225.jpg)
Isaiah Ragasa, Kelly Schwyhart, Katie Twineham, and Andrew Vipond presented, “Using Business Analytics to Predict Supply and Demand for Influenza Vaccinations.” With data provided by the Centers of Disease Control and Prevention, various descriptive and predictive analytical models were used and then recommendations and findings were presented during this session.
During Session II, McKenzie Ervin, Austin Kreft, Marvin Lagmay, and Ally Mueller presented, “Accounting Competitions.” They described their experience in competing for thousands of dollars at various external accounting competitions.
![Chelsea Cook, Mari DaRos, Victoria Targett with Prof. Ian Parkman](https://bpb-us-e2.wpmucdn.com/sites.up.edu/dist/0/134/files/2017/04/8-300x225.jpg)
Chelsea Cook, Mari DaRos, and Victoria Targett presented, “University of Portland Admissions Research: What affects potential students’ enrollment?” Students discussed the results of a survey they conducted which was aimed at answering the question of enrollment.
During Session III, Alex Banducci, Jasmyn Hinderliter, and Isaac Mansuetti described the opportunities of obtaining full chapter status by the UP Accounting Club into “Beta Alpha Psi”, the International Honor Association for Financial Information.
![Sydne Jacoby, Victoria Targett, Madison Ward, Michelle McLaren, and Jen Bigoness with Fr. Dan Parrish](https://bpb-us-e2.wpmucdn.com/sites.up.edu/dist/0/134/files/2017/04/7-300x200.jpg)
Sydne Jacoby, Victoria Targett, Madison Ward, Michelle McLaren, and Jen Bigoness presented, “Lighthouse.” This team worked to address the issue of sexual assault and power-based violence on campuses through the development of a mobile application that creates a social community of active advocates willing to help those in unsafe situations.
During Session IV, Connor Ward, Meredith Hallinan, Grayson Andregg, and Nicholas Goulding presented, “Marketing Research Project: Beauchamp Recreation and Wellness Center (BRWC).” For the final project in BUS 370 Marketing Research, students determined ways that the BRWC could better serve its attendees through the discussion of goals, processes and results of the survey they conducted.
![Prof. Peter Rachor with Cole Preece](https://bpb-us-e2.wpmucdn.com/sites.up.edu/dist/0/134/files/2017/04/cole-preece-winner-elevator-pitch-cropped-286x300.jpg)
Finally, there were two events open to all students during this last session. “Annual Founders’ Day Elevator Pitch.” There were over 28 participants in each room. The 1st place winners were Cole Preece and John Roussos. Second place winners were Keaton Alexander, Chasten Kekahuna, Katie Richmond and Kyle Wells. Third place winner was Lily Damico.
We are proud of all the business students that participated during the Founders’ Day events. We hope that next year, many more will join in the full day of events. Congratulations to all the winners of the Elevator Pitch! Go Pilots!